
Key Plastics is a leading supplier of plastic
components to the automotive and light-truck Tier One and
OEM markets. Key Plastics produces value-added components
and sub-assemblies for exterior applications, interior trim
and functional underhood products. Key Plastics’ global
operations comprise 21 manufacturing facilities, 3 technical
centers, and 2 mold-making facilities.
Prior to acquisition, Key Plastics was in
bankruptcy, on business hold with customers, and struggling
operationally. The company had low margins, high PPM, and
negative cash flow at its European division.
On April 26, 2001, Key Plastics was acquired
out of Chapter 11 bankruptcy. Ed Ewing and his team immediately
began implementing a detailed, time-phased “war plan”
to restore financial and operational stability, while improving
customer satisfaction, product quality, and customer delivery.
The turnaround plan focused on a combination of improving
management and organizational focus, instituting financial
discipline, increasing operating efficiency, focusing engineering
and new product development, enhancing customer relationships,
and setting new standards for cost, quality, and delivery.
Aggressive implementation resulted
in immediate and dramatic improvements throughout the entire
company. For example, PPM for one OEM dropped 30% the first
year and then another 94% the next year. Key Plastics’
attention to quality of its products and processes earned
it recognition throughout the automotive industry. Key Plastics
received the Quality Achievement Award, Quality Master Award
and Zero Defects Award from Nissan, the Gold Pentastar award
from DaimlerChrysler and the Q1 Award and Full Service Supplier
designation from Ford. In addition, in 2002, 2003 and 2004,
a poll of nearly 12,000 individuals from the automotive industry
named Key Plastics a "Quest for Excellence" award
winner as a result of its performance on cost, quality and
schedule. The turnaround also enabled Key Plastics to acquire
the assets of Kendrion Plastics, Soo Plastics and part of
Regal Plastics – paying for the acquisitions with cash
flow from operations, while winning new programs from a wide
range of customers.
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